Other Good Viral TikTok Products
We’ve tested a lot of TikTok products, but they’re not all worthy of the top spot. That doesn’t mean they aren’t worth buying, though. Below, you’ll find a list of good TikTok products we like, with some caveats.
Photograph: Stanley
Stanley The Quencher H2.0 Flowstate 40-Ounce Tumbler for $45: The Stanley Quencher took TikTok by storm over the past few years. And it’s easy to see why—it’s big, comes in adorable colors, keeps your drinks cold, and fits in cup holders. The 2.0 version comes with a splash-resistant lid and ergonomic handle. But earlier this year, after a rise in claims, Stanley confirmed the tumblers contain lead. It’s used to seal the vacuum insulation at the bottom of the cups. You don’t have to worry about exposure unless you drop or damage the tumbler. But seeing as how other water bottle brands have moved away from using lead in their products, we feel Stanley should do the same. For more information, you can read our explainer here.
The Dyson Airstrait for $499: I used to dread styling my hair because it would take up to an hour. But the Airstrait (9/10, WIRED Recommends) has cut my hair routine in half—it now takes only 12 to 15 minutes, and my hair feels healthier. It has the same form factor as a standard flat iron, but instead of hot plates, it uses airflow to both dry and straighten your strands simultaneously. With one focused jet of air that moves downward, it delivers a natural, smooth finish. I’ll usually use it in wet mode to fully dry my hair and switch to dry mode to flatten any puffiness.
Fruit Riot Frozen Candy (Sour Mango) for $7: Fruit Riot’s selection of frozen fruit fluctuates in stock, thanks to its virality. I sadly couldn’t get my hands on the sour grapes, but I did find the frozen mango and pineapple at an ACME in my area. They’re basically like a fruit version of Warheads. Some pieces are way more sour than others, so it’s tough to eat too many at once (unless you have a high tolerance for sour candy). But they’re great to snack on for when you want to fill your candy craving while also sneaking in some fruit.
Therabreath Fresh Breath Oral Rinse for $10: Before seeing Therabreath all over my FYP, I always used Listerine. But I’d find myself rinsing with it throughout the day because it’d wear off quickly. This isn’t the case with Therabreath—regardless of what I eat, I feel like it lasts all day. I also love that it’s alcohol-free, so it doesn’t burn. It comes in a variety of options and flavors (including a kid’s version), but I prefer Icy Mint. However, it’s pricier than some other mouthwash brands, which might start to add up over time, depending on how many people are using it in your household.
Photograph: RevAir
Revair Reverse-Air Dryer for $399: The videos of the RevAir sucking up wet hair to dry and smooth would be hard to believe if we hadn’t tested it ourselves. It’s easy to use—after a shower, put your damp hair into the vacuum-like wand for 60 to 90 seconds and it’ll dry and straighten it, cutting styling time in half (or more), depending on your hair type. WIRED product writer Medea Giordano still had to smooth out her poofs with a flat iron, but folks with finer hair will find this to be a one-and-done device. It’s expensive, but if you can afford it, it’s a great gift for someone who spends a lot of time doing their hair.
KVD Beauty Good Apple Skin-Perfecting Foundation Balm for $43: Redness and dark circles disappear with this foundation, leaving an even base to apply the rest of our makeup. It feels a little heavy at first, but it settles in nicely (a regular makeup sponge works great for application) It clung to dry patches but overall worked well on our skin. Unlike many popular foundations, it also has a good range of shades.
Balkwan Sunset Lamp for $16: This small gadget transforms the vibe of any room. It’s easy to set up too. Place it on your floor, plug it in, and aim it toward a wall. It’ll create a halolike effect with pops of rainbow colors that will make your space feel extra cozy. It comes with a short cord though—I (Brenda) had to plug it into a power strip to place it in the desired spot. It’s also very easy to accidentally knock over, so be careful where you place it.
Photograph: Nena Farrell
Hatch Restore 2 for $170: The Hatch Restore 2 is a solid bedside companion. It went viral for its beautiful sunrise and sunset simulations, but it’s also one of our favorite sound machines and lamps–there are 18 colors to choose from and a large brightness scale. If you sign up for the $5-per-month membership, you get a large rotating library of meditation and sleep stories too. We wish more of those features were included without a membership, considering you’re already spending $200 on the device.
Lululemon Crossbody Bag for $38: You can wear this as a crossbody bag or as a fanny pack. It’s super roomy inside too. I’ve easily packed in my wallet, keys, chapstick, travel-size lotion, and wads of receipts without causing it to burst at the seams. It’s been years since this bag went viral, but it’s still a solid option.
Simple Modern Water Bottle for $21: If you’re looking for a budget-friendly water bottle, we like this one from Simple Modern. It’s stainless steel, insulated, and has a straw lid. Our only qualm is that it’s not dishwasher safe, so you’ll have to hand-wash it often. It also won’t keep your water cold for long.
Miak AirPods Pro 2 Case for $18: Maybe you can’t afford a real Rimowa classic cabin ($1,450). That doesn’t mean you still can’t enjoy the pleasure of pasting tiny stickers on a tiny replica of your AirPods case. This viral TikTok favorite is made from a light and durable thermoplastic urethane and comes with several sheets of minute stickers. I had no trouble wireless charging my AirPods Pro 2 when using the case, and there’s a cutout to see the charging light. There’s no cutout for the speaker, but I could still hear it when I turned Find My on. —Adrienne So
Photograph: Amazon
Mighty Patch Pimple Patches for $24: I’m loyal to Starface, but it’s often sold out at my Target or CVS. When I can’t find it, I go with these. I particularly love the self-dissolving Micropoint for early-stage blemishes. I don’t find they work as quickly as Starface, but these are still a solid alternative if you’re in a pinch or don’t want to spend too much on patches.
Nars Radiant Longwear Foundation for $54: This foundation is ideal for anyone looking for full coverage and sits nicely on the skin. Less is more with this one, but it’s super buildable, so you can adjust accordingly.
Lamicall Gooseneck Tablet Stand for $20: If your favorite bookworm already has a Kindle, I recommend a stand to hold it up. We love the Lamicall since it’s lightweight but big enough to work with Kindles, tablets, and even a Nintendo Switch. The clamp version ($29) needs a side table or bed frame to clamp onto, but you can also get the floor stand ($70) if you’re worried about delicate furniture.
Baggu Medium Nylon Crescent Bag for $52: This bag went viral because you can fit a lot into a somewhat small purse, and it lives up to those claims. I managed to cram in everything from a 2-liter bottle of soda and multiple cartons of ice cream (after forgetting to bring a reusable bag to the grocery store) to a Surface Laptop Go 3 and a makeup bag—all without overstuffing it. It’s adjustable too, so you can wear it over your shoulder or as a crossbody. If the medium size is too small for you, Baggu offers a large version.
Tower 28 SunnyDays Tinted Sunscreen Foundation for $32: In the summer, I prefer wearing a skin tint over foundation because it feels lighter. I was excited to try this one from Tower 28, because it has clean ingredients (necessary for my rosacea), and it didn’t disappoint. It has light-medium buildable coverage, doesn’t irritate my skin, and lasts all day. My only gripe is that it’s a bit greasy, so I have to pack on the setting powder to minimize shine. The shade range is also fairly limited, so it might be tough to find the perfect one for your skin tone.
Avoid These Trending Products
Peter Thomas Roth Instant FirmX Eye Temporary Eye Tightener: I’ve seen this eye cream work its magic on several viral TikTok videos. It’s meant to help “tighten, firm, and smooth the look of under-eye bags, fine lines, and wrinkles for a temporary effect.” I hoped it might conceal my under-eye bags enough that I could go makeup-free some days. Unfortunately, after applying it (and letting it soak in for a bit) I didn’t see a dramatic difference on my skin. I also felt a bit of a burning sensation, which got worse while washing it off. Steer clear of it if you have sensitive skin like I do. —Brenda Stolyar
Wired Clear Phone Handset From Target: I am nothing if not nostalgic, particularly for phones. So when I saw the clear phone handset from Target’s Dollar Spot on TikTok, I ran to grab one (these cheap items are rarely available online, including this one). You can answer or decline a call and adjust volume directly from the handset, but none of the other buttons work, or even press in. Calls sounded fine on my end, but I was muffled to the person on the other end. The fun part of the ’90s clear phone was how colorful everything was inside. The front is colorful with what appears to be foam and paper, but the backside lacks anything interesting. The receiver is just white plastic, and the wires are clear. —Medea Giordano
Flameless Candles With Magic Wand Remote: My wife bought this set of 12 candles as a Halloween decoration, and they’re super cute. I installed them using the included adhesive, though you can also use thumbtacks. The effect looks great, until one candle stopped working. And then another. Another. And another. Now, a mere week after installation, none of the candles light up anymore. I thought maybe this was because I used them outside, and maybe these candles are meant to be used indoors only, but the TikTok description says “indoor and outdoor.” Welp. —Julian Chokkattu
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